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Jerry drank the last cup of coffee and didn’t make more. We would never do that to you.

We’re not Jerry.

Loyal North Creative Strategy.

With offices in Calgary and Victoria, Loyal North is a diverse partnership of professionals whose expertise is providing evocative and effective branding, marketing, communications, and strategy. The relationships we build are founded on loyalty, creativity, and imagination. We believe at the center of every brand is a set of core values, customer experiences, culture, and voice.  Our job? To take this magical mix and transform it into a strategy and collateral that resonates with its audience and which ultimately translates into measurable successes.

At the core of every brand is a story.

We want to tell yours.

Our Work

I honestly do not know how we would have gotten our project off the ground without him driving the initiative and educating us on potential risks and pitfalls which has kept the project on time and on budget.

Rene Thiele - Project Manager at Xpan

He was able to convey concepts with a fresh approach and provide solutions to creative challenges that are inherent in working with cross-functional, virtual teams.

Clara Wicke

I can confidently attest to his position as a skilled designer wise enough to formulate strategic direction based upon the core values and beliefs of an organization’s unique and authentic brand

Corey Brewis - Creative Director/Client


At the core of every brand are attributes that not only connect and resonate with your audience but will build brand champions. More than a visual identity we work with you to find your voice in a sea of noise.

  • Visual Identities
  • Brand Voice
  • Brand Workshops
  • Logos
  • Stationery
  • Strategic Planning
  • Digital Branding
  • Online Advertising
  • Google Adwords and Analytics

Print Design

From annual reports to investor and client relations to magazines and publications, we believe in the power of print communications.

  • Packaging
  • Vehicle wraps
  • Environmental design
  • Brochures
  • Annual reports
  • Investor relations
  • Direct Mail
  • Stationery
  • Catalogs
  • Promotional Materials


Digital strategies are not only commonplace they are required in today’s communication, branding, and sales cycles. We help you navigate the digital waters to develop campaigns that meet your goals.

  • Websites
  • Landing Pages
  • Sales Funnels
  • Email Campaigns
  • Google
    • Account set up
    • Consolidation of Accounts
    • Adwords and Analytics
    • Mybusiness

Social Media

Its no longer sufficient to have your brand on social channels or to excel at it but rather do these while sharing your social capital value. Who are you and how to you connect to community is now the differentiation.

  • Social Media Account Setup & Orientation
  • Social Media Strategy
  • Social Media Content
  • Social Media Management
  • Social Media Analytics
  • Social Media Headers
  • Infographics
  • Video for Social Media
  • Motion Graphics for Social Media

Marketing Strategy

We believe in the power of well executed plans. With years of experience in the for-profit and not-for-profit sectors our strategists are fluent in sound strategic planning and execution.

  • Advertising Campaigns
  • Marketing Plans
  • Communication Plans
  • Strategic Planning
  • Product Launches
  • Brand Remediation
  • Public Relations
  • Crisis Strategy
  • Media Relations
  • Media Buying

Non-Profits and Charities

With decades of experience in the non-profit sector we understand the connective tissue between fundraising, grant writing, marketing, and donor relations.

  • Fundraising
  • Nonprofit Communications
  • Donor Relations
  • Fund Development Strategies
  • Grant Writing

Our Creative Process

Understanding your voice

Exploration and Understanding

In order to get to understand your brand, or product, and audience we take great care to learn as much about you as possible.

Understand Your Goals


What do you want your marketing, branding, or project with Loyal North to achieve?

Who do you want to connect to?

Understand Your Audience

When we understand your true audience we then craft strategies and creative the speaks, resonates, and converts.

Deep Cuts


Understanding you, your goals, and your audience will set the foundation of your marketing strategy.

Getting Creative


With a solid strategy in place we then develop high quality creative which will convert and give you results.



After any strategy or creative has been deployed we ensure a comprehensive plan to measure success is in place.

The relationships we build are founded on loyalty.